Professional Experience

Product Manager

Manage projects in a demanding, fast-paced, and multi-cultural environment.

RoadEyes SAS in Paris, France
August 2013 – Present

Pioneering French start-up that develops high-tech vehicle safety devices for businesses and consumers.

SRM (Supplier Relations Management)

Bridge the management and international supplier relations.

  • Identify problems, resolve issues and manage risk
  • Coordinate internal demand and supplier resources
  • Follow up on deliverables with Taiwanese supplier

Product development

Develop RoadEyes business and consumer product lines.

  • Analyze market demand and potential, with marketing and sales departments
  • Develop the project line extension
  • Ensure the timely delivery of products

Digital Project Management

Oversee production of marketing and support materiel

  • Brainstorm creative design with marketing and sales departments
  • Create the mockup design
  • Coordinate final production with external contributors (creatives, translators, supplier, etc.)


Market publications and promote ideas using online platforms

September 2011 – June 2013 (1 year 10 months) in Paris, France

Promote findings of the OECD Development Centre and manage Websites and Social Media Channels.

Content Marketing

  • Implement the communications strategy by disseminating content online.
  • Measure its effectiveness by regularly monitoring and analyzing site-traffic and social-metrics.

Site production and maintenance

  • Supervise the online editorial process, providing technical-support and assisting a large team (50+) of web-editors for the AfricanEconomicOutlook.org (Website/collaborative platform of economic report)

Manage TYPO3 Websites:

Produce audiovisual content on an ad-hoc basis

  • Miscellaneous Graphics
  • Power Point presentations
  • Office templates
  • Typeset publications
  • Convert Media for Web
  • Film and Photography

Professional Development (Courses taken)

  • Beginner Spanish
  • Introduction to SDMX 
  • (XML-protocol)
  • Introduction to T4 (CMS)
  • Writing for the Web
  • Writing and Editing

Software I Use

  • Photoshop
  • Fireworks
  • Illustrator
  • Premier Pro
  • After Effects
  • Media Encore
  • Lightroom

Languages Spoken

  • Swedish
  • English
  • French
  • German

And currently learning Spanish


American University of Paris 2008-2011 Paris, France.

Bachelor of Arts in Global Communication with minors in Film & Fine Arts, 2008-2011
Relevant projects: Conducted extensive content & semiotic analysis in thesis ‘Google This! New Media, New Branding, a Rhetorical Analysis of the online branding techniques employed by Google’. Project leader for an internet marketing campaign of UNESCO’s World Heritage Sites (designed for AdWords & YouTube), involving conventional SEO & SEM practices with an additional Social Media component. Courses on Internet & Globalization and HTML. Maintained Blogs for two classes.


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